A couple of days ago, Redmi’s Indian arm started its teaser campaign for the Redmi 12, which is launching in the country on August 1. The phone has been out in some markets since mid-June, but for some reason it’s taking its sweet time in reaching India.
Anyway, we’re still weeks away from the proper unveiling, which means there’s plenty of time for teasers. Lots of teasers. Today, Redmi revealed through its official Twitter account that the Redmi 12 would get a new hue for the Indian market. It’s called Moonstone Silver and, in the brand’s own words, it’s “a stunning colorway that’s unique and glorious”.
Presenting the mesmerizing 𝐌𝐨𝐨𝐧𝐬𝐭𝐨𝐧𝐞 𝐒𝐢𝐥𝐯𝐞𝐫 of #Redmi12.
A stunning colourway that’s unique and glorious with Crystal Glass Design.
Comment with a 🤍 if you can’t wait to get your hands on this!
Launching on 1st August.
Get notified: https://t.co/Nma0jKEHNM pic.twitter.com/MfWdOKeVsj— Redmi India (@RedmiIndia) July 13, 2023
Once again, the “crystal glass design” of the upcoming smartphone is emphasized, since a glass back isn’t generally something expected at this price point. That said, we have to once again bring up the surprising number of similarities between the Redmi 12 and the Redmi 10 from 2021. Sure, the design is different, but otherwise… it’s almost like they’re very close siblings – so that may be why Redmi chooses to constantly remind us of the glass back and isn’t teasing much more.
The brand has also released a quick teaser video, and wouldn’t you know it, it’s all about design. Go figure! This one takes us through some of the more important design language iterations in the Redmi numbered series across the years, and – you guessed it! – it all culminates with the Redmi 12.
The #RedmiNumberSeries has always had gorgeous designs, and our latest #Redmi12 with Crystal Glass Design just elevates the standards.
Watch below and witness the design evolution!#Redmi12 launching on 1st August.
Get notified: https://t.co/Nma0jKE9Ye pic.twitter.com/NVL1rrZtPW— Redmi India (@RedmiIndia) July 13, 2023
The phone, which will be promoted by actress Disha Patani, has a 6.79-inch 1080×2460 90 Hz LCD touchscreen, the MediaTek Helio G88 SoC at the helm, 4/8GB of RAM, 128/256GB of eMMC 5.1 storage, a triple rear camera system (50 MP main, 8 MP ultrawide, 2 MP macro), an 8 MP selfie snapper, and a 5,000 mAh battery with 18W wired charging support. It runs Android 13 with MIUI 14 on top.
